Social Media & Marketing 

• Guide and support Social Media and Platform Management

• Guide and support Public Relations and Marketing Solutions

• Guide Advertising, Publicity, and Promotion

• Advise and guide the creation of web platforms, SEO, PPC strategy, social media, and marketing campaigns

• Review and guide overall rate and yield strategy and marketing positioning

• Provide Graphic Design Support and guidance in line with brand intention

• Define the Sales and Marketing team requirements

• Align international affiliations with Forbes, Virtuoso, and Leading Hotels of the World

• Travel to promote the Brand and Projects

• Provide Pre-Opening Marketing and Public Relations support

Operational Management

• Provide full scope Management and Operations Activities

• Provide Annual Executive Leadership Workshops and Training

• Establish benchmarks for future openings

• Provide Senior Management Task Force Support to Pre-Opening Activity

• Conduct Monthly Owner’s Meetings

• Produce and implement Standard Operating Procedures

• Conduct Mentor and Mentee Meetings

• Provide full scope Human Resources Solutions and Management

• Produce Manning and Labour Budget

• Guide Third Party Contracting and Licensing

• Provide Service Training Video Library for all Operating Functions

• Full Design Development that includes a physical Mock-Up Room

• Activate as the Owner's Representative

• Development and Construction of Brand Standards

• Risk Management

• Core Company Culture Creation and Development

• Code of Ethics and Business Conduct

• Organizational Structure, Charts, Job Descriptions, and Delegation of Authority

Revenue Management & Sales

• Guide and advise on the Reservations Process and Travel Partner Affiliations

• Guide and advise on full scope Yield and Revenue Management Solutions

• Prepare Sales and Marketing Plans and budget

• Implement Yield Management Solutions

• Engage Upsell Programs to incremental Revenue

• Review Customer Feedback periodically and activate remediation

• Implement monthly, quarterly, and annual reporting of Boutique’s Project’s portfolio

• Produce Business Plans for the Projects

• Produce Concept and Feasibility Studies pertaining to each Revenue Center

• Development and Construction of Brand Standards

• Activate Financial Strategic Plans